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Massachusetts experienced a 16.6% decline in sports betting revenue in April, marking a significant drop for the industry.

Massachusetts experienced
In April, Massachusetts experienced a slight downturn in sports betting revenue, despite a rise in player activity. The state's sports wagering revenue totaled $49.1 million (£38.7 million/€45.1 million), marking a 16.6% decrease compared to the same period last year. Interestingly, this decline occurred despite a surge in player spending.
Last April marked the inception of legal online sports betting in Massachusetts, yet this year’s revenue fell short by $9.8 million compared to the $58.9 million recorded in 2023. Nonetheless, there was a modest uptick of 6.3% from March 2024, where revenue amounted to $46.2 million.
Online betting proved to be the primary revenue driver, contributing $49.4 million to April’s total. Conversely, retail betting saw a loss of $256,593, which impacted the overall revenue figures.
Massachusetts residents were enthusiastic about sports betting, collectively wagering $603.3 million during April. This reflected a 4.1% increase compared to the previous year, although it fell short by 6.1% compared to March's $642.3 million.
Of the total wagered amount, a significant $591.5 million was placed through online platforms, while the remaining $11.7 million was wagered at brick-and-mortar sportsbooks.

Market Leaders and Casino Performance

DraftKings maintained its dominant position in Massachusetts, leading with $24.5 million in revenue from a total handle of $304.1 million. FanDuel followed closely with revenue of $20.1 million from $176.3 million in bets. BetMGM secured the third spot with $2.5 million in revenue, derived from $40.4 million in bets.
Retail operators, however, faced mixed fortunes. Encore Boston Harbor emerged as the top performer among the three casinos offering sports betting on-site, generating $161,126 in revenue from $5.2 million in bets. Plainridge Park Casino and MGM Springfield recorded revenues of $149,405 and a loss of $537,772, respectively.

State Revenue and Regulatory Developments

Overall gambling revenue for Massachusetts reached $146.6 million in April. The state collected $9.9 million in tax from sports betting activities and $27.7 million from casino gaming, resulting in a total tax collection of $37.6 million.

In regulatory news, Massachusetts is contemplating further restrictions on non-gaming related promotions and advertising. The Massachusetts Gaming Commission deliberated on banning promotions or bonuses unrelated to gaming during its recent meeting, reflecting the state's stringent regulatory stance.

Massachusetts has already implemented rigorous advertising guidelines, including age restrictions on advertisements visible from professional sports venues and prohibitions on university-gambling company partnerships. Additionally, gambling advertising is prohibited at venues where 75% or more of attendees are expected to be under 21 years old.

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